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Collaboration between designers Tretorn and Acne Jeans

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Tretorn may not pack the brand punch that Nike does in the States, but to tennis aficionados in Europe, this Swedish athletic company is practically a national treasure. Founded in 1891, the company established itself worldwide with their signature sneakers and tennis balls. As a part of an ongoing collaboration, Swedish designers Acne Jeans have released a new spin on one of Tretorn’s most timeless designs. “Tretorn is a strong part of our upbringing and our legacy as Swedish designers,” says Jonny Johansson, creative director of Acne Jeans. “This is why we feel so honored to be working with them on this project. Conceptually we have a very similar approach to design, and feel that clean lines and authenticity are of absolute importance in everything that we produce.”  (Full Story)

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